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    Data collection procedure

    3.8 Data collection procedure

    The inductive research approach will be implied in the process of data collection and the entire research on the acceptance of mobile services in the Chinese culture in relation to their lifestyles. The inductive approach allows for intensive consideration of observations and expansion of justifications thereby giving room for a comprehensive research study (Saunders et al. 2007). The inductive approach also provides the researchers with the opportunity of making changes to various aspects of the research study that are essential in producing accurate results.

    Essentially, the inductive approach involves choosing of appropriate objectives, an establishment of working patterns, and a creation of theories that guide the research processes and the presentation of the research results (Zhu, Wittmann, & Peng, 2012). Therefore, the use of the inductive research approach promotes learning by experiencing different Chinese culture and lifestyle.

    The researcher shall visit the company premises or make email contact. The focus will be on requesting for an interview appointment from the managers targeted. Upon securing an appointment, plans shall be made for interviewing the participants. Data shall be collected preferably through audio recording, but note taking will be adopted if recording is disallowed. The researcher will also request the interviewer to deci…………………………………….

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